Luxury Ecommerce: Making the Most of Performance Max

Google's Performance Max, although around since 2022, is still somewhat shrouded in secrecy.

But, there are still ways to ensure that you are making the most of your Performance Max Campaigns.

Revenue Growth Agency's PPC Manager and Google Ads expert Elliot joins Danielle and takes you through how to set up, manage and maximise performance within PMax.

We cover

  • What is Performance Max

  • When, where and why it should be used

  • Optimal account structures based on brand size or ad spend

  • Testing and optimisation strategies

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