Planning a Multi-Channel Strategy for Ecommerce Growth.

Join Andy, David and Danielle to discuss the nuances of multi-channel marketing strategy for your ecommerce brand.

Audience behaviour online is forever evolving and the journey to purchase has never been more complicated, especially for brands with a higher product value. Its never been more important for brands to have a presence over multiple digital marketing and social media platforms and gone are the days where brands could rely on just one digital channel as a revenue stream.

During this 40 minute session, we will be discussing:

• A brief introduction to online consumer behaviour and 'The Messy Middle".
  
  

• The revenue benefits of a multi-channel marketing strategy over focussing your budget all in one place.
  
  

• How to find where your audience is spending their time and how you can use this data to inform marketing channel selection.
  
  

• How to test new digital marketing and social media channels quickly and cost effectively.
  
  

• Emerging platforms and new opportunities for brands.

This webinar is episode 4 of our Ecommerce Success With Storytelling series.

Some content may relate back to previous webinars which can be viewed at www.revenuegrowthagency.co.uk/webinars/